ANature Frame Privacy Policy

Effective Date: March 25, 2026

1. Introduction

Aleksandar Nikolov, operating as ANature Frame ("we," "us," or "our"), is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you subscribe to our marketing newsletter via our website or Meta Platforms (Facebook/Instagram) Lead Ads targeted at the United States. This policy complies with applicable US state privacy laws and the EU General Data Protection Regulation (GDPR).

2. Information We Collect

In accordance with the principle of data minimization, we strictly limit the personal information we collect.

• Personal Information: We collect only your email address when you voluntarily opt in. We do not collect names, physical addresses, or phone numbers for our mailing list.
• Automatically Collected Information: When you interact with our emails or Meta Lead Ads, our service providers may automatically collect standard technical metadata, such as your IP address, browser type, and timestamps of consent, to verify compliance and measure campaign performance.

3. How We Use Your Information & Legal Basis

We use your email address exclusively to deliver our email newsletter, which includes updates on new art, exhibitions, and exclusive promotional events (such as seasonal sales), and to maintain a "suppression list" of unsubscribed users.

• Legal Basis for Processing (GDPR): Our legal basis for processing your personal data is your explicit Consent(Article 6(1)(a) GDPR), provided when you submit your email via our opt-in forms. You may withdraw this consent at any time.

4. Cookies and Tracking Technologies (Email)

While our website is hosted by Fine Art America (which maintains its own cookie policy), our independent Email Service Provider uses standard tracking technologies in the newsletters we send.

• Web Beacons/Pixels: Our emails contain tiny, invisible graphics (web beacons) that allow us to track whether an email was opened and which links were clicked. This helps us measure the success of our campaigns and improve our content. By subscribing to the newsletter, you consent to this standard email tracking.

5. How We Share Your Information & Joint Controllers

We do not sell, rent, or trade your personal information to third parties. We share your email address strictly with trusted service providers (Data Processors) who facilitate our business operations:

• Email Service Providers (e.g., Sender, MailerLite): Used to securely store our mailing list and legally deliver our marketing emails.
• Meta Platforms, Inc. (Joint Controller): Meta acts as the initial data collection mechanism when you submit your email via a Lead Ad. For the initial collection of data via Lead Ads, we and Meta act as Joint Controllers. Meta's processing of your data is also governed by their own privacy policy, which you can review at: https://www.facebook.com/privacy/policy/.

6. United States Privacy Rights

Depending on your US state of residence (including California, Virginia, Colorado, Texas, etc.), you have specific rights regarding your personal information:

• Right to Know/Access: You may request confirmation of whether we are processing your personal data and access that data.
• Right to Delete / Correct: You may request the deletion or correction of your email address.
• Right to Opt-Out of Targeted Advertising & Sale: We do not "sell" your data or "share" it for cross-context behavioral advertising. You may opt out of future marketing communications at any time.
• Non-Discrimination: We will not discriminate against you for exercising your privacy rights.

7. Data Retention and Security

We implement commercially reasonable security measures to protect your email address. We will retain your email address only for as long as you remain subscribed to our newsletter. If you choose to unsubscribe, your email address will be moved to a suppression list to prevent future mailings and deleted from active marketing databases.

8. International Data Transfers

ANature Frame is operated from Bulgaria. By submitting your email address, you acknowledge that your information will be transferred to, processed, and stored in the European Union and/or the United States (where our service providers' servers are located), subject to strict international data protection frameworks.

9. Children's Privacy

Our services are not intended for individuals under the age of 16. We do not knowingly collect personal information from minors.

10. Contact Us & Exercising Your Rights

To exercise any of your privacy rights, to request data deletion, or if you have questions about this policy, please contact the Data Controller directly at:

• Email: [email protected]
• Unsubscribe: You may also exercise your right to opt-out instantly by clicking the "Unsubscribe" link located at the bottom of every marketing email we send.